January 31, 2001
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BPUBS K2B - KNOWLEDGE TO BUSINESS
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EDITOR: Steven Matthews, MLIS

Knowledge to Business (K2B) is an update service
for business owners and professionals. Twice a 
month you will be e-mailed links for business articles 
that have stood out as submissions to BPubs.com
[ URL: http://www.bpubs.com ]. 

EDITORS NOTE:

Sorry about the lag in newsletter service. Things
got a bit overwhelming over the holidays and the
transition to the new year. The business publishers
didn't slow down while I was away, so here's the
recap of the better BPubs submissions from the last 
month (or so... ). 

Enjoy the articles,  Steve
smatthews@bpubs.com
 

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BPubs Category: Business Communication
URL: http://www.bpubs.com/d/e/bc
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TITLE: Language, Culture and Global Business: 
The interpreter as a tool to effective cross-border 
communication 
URL: http://www.bpubs.com/cgi/jump.cgi?ID=2888
DESCRIPTION: Identifies key characteristics of 
an interpreter that can help make a business 
transaction in another language more successful. 
AUTHOR: Jennifer Roney    
PUBLISHER: Graziadio Business Report 

TITLE: Reading - Not Just Between - the Lines   
URL: http://www.bpubs.com/cgi/jump.cgi?ID=2861
DESCRIPTION: Short, snappy sentences won't 
draw people to your Web site. It's text that's easy 
to scan that does the trick.    
AUTHOR: Jimmy Guterman    
PUBLISHER: The Industry Standard     
 

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BPubs Category: Merger & Acquisition
URL: http://www.bpubs.com/d/e/ma
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TITLE:  M & A Insurance - What They Didn't 
Teach You in Business School    
URL: http://www.bpubs.com/cgi/jump.cgi?ID=2898
DESCRIPTION: During the excitement and mayhem 
of a merger, acquisition, sale or spin-off, the 
management team is required to consider myriad 
issues. 
AUTHOR:  Gary W. Kloehn    
PUBLISHER: Expert-zine.com 
 

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BPubs Category: E-commerce Strategies & Models
URL: http://www.bpubs.com/d/iec/sm 
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TITLE: Content: The Next Killer App   
URL: http://www.bpubs.com/cgi/jump.cgi?ID=2840
DESCRIPTION: Most people agree that the Internet 
has revolutionized the way we communicate and find 
information. The ASP is the binding force that brings 
the myriad of applications into a central focus.    
AUTHOR: Paul Carney                
PUBLISHER: Ishtot, Inc.  
 

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BPubs Category: Search Engines
URL: http://www.bpubs.com/d/iec/se
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TITLE: The Future Revisited: What's New with 
Web Search   
URL: http://www.bpubs.com/cgi/jump.cgi?ID=2884
DESCRIPTION: Some long-term trends emerged 
that are definitely shaping the constantly shifting 
landscape of search. 
AUTHOR: Chris Sherman        
PUBLISHER: Onlineinc.com
 

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BPubs Category: Business Process Reengineering
URL: http://www.bpubs.com/d/ms/bpr
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TITLE: Come the Revolution     
URL: http://www.bpubs.com/cgi/jump.cgi?ID=2857
DESCRIPTION: Progress is slow, but finance 
chiefs are relentlessly pursuing new ways to 
transform their budgeting and planning processes.  
AUTHOR: Cliff Saran       
PUBLISHER: eCFO 
 

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BPubs Category: HR Training & Development
URL: http://www.bpubs.com/d/hr/td
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TITLE: Intern Season is Coming!  
URL: http://www.bpubs.com/cgi/jump.cgi?ID=2878
DESCRIPTION: Make the most of those 
diamonds-in-the-rough by creating challenging 
internships. 
AUTHOR: Sheryl Nance-Nash 
PUBLISHER: Fortune Small Business 

TITLE: Personality Traits and Workplace Culture
URL: http://www.bpubs.com/cgi/jump.cgi?ID=2890
DESCRIPTION: Explains how to evaluate the culture 
of the organization or business unit in which an 
individual works and links to a personality test that 
allows the individual to determine whether he or she 
fits well in that organization. Includes a form for 
comparing results. 
AUTHOR: Mark Mallinger and Ileana Rizescu     
PUBLISHER: Graziadio Business Report
 
 

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BPubs Category: Competitive Intelligence
URL: http://www.bpubs.com/d/ms/ci
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TITLE: CI For The Non-Financial Analyst Part 1  
URL: http://www.bpubs.com/cgi/jump.cgi?ID=2853
DESCRIPTION: Power of Securities filings and 
Annual Reports 
AUTHOR: Samuel Dergel        
PUBLISHER: Competia.com

TITLE: CI For The Non-Financial Analyst Part 2  
URL: http://www.bpubs.com/cgi/jump.cgi?ID=2854
DESCRIPTION: Reading A Company's Annual 
Report
AUTHOR: Samuel Dergel        
PUBLISHER: Competia.com
 

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BPubs Category: Start-Ups 
URL: http://www.bpubs.com/d/e/su
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TITLE: Fallacies and Failures: Ways of Thinking 
That Doom Start-Ups
URL: http://www.bpubs.com/cgi/jump.cgi?ID=2766
DESCRIPTION: Of the many Internet firms that got 
funded this past year and last, most have failed. In 
case you haven't read it, here are some of the 
fallacies in marketing thinking that contribute to 
this failure rate.
AUTHOR:  Allen Weiss 
PUBLISHER: MarketingProfs.com
 

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"NO HOMEPAGES. NO INDEXES. NO SURFING... 
JUST CONTENT BECAUSE YOUR TIME IS 
WORTH SOMETHING"

You may have caught the BPubs homepage tagline
and wondered "what's that all about?"  Well... BPubs 
is crusading for a miniature revolution in the way 
search engines work - it's called "Content Indexing". 
You can read more about why indexing 'only content'
may become a trend in the way search engines are 
changing at the BPubs "about this site" page. 

URL: http://www.bpubs.com/info/about.htm 
 

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Copyright 2001, BPubs.com. All Rights Reserved. 
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