Low Cost Market Research - To run a successful business, you must know your market thoroughly. Strong market research can provide you with a range of information about your customers, your industry, and your competitors.
Publisher: American Express Small Business Exchange     Author: American Express Small Business Exchange   

Low-cost ways to reach your target audience - You're smart, tenacious and exceedingly good at what you do but, alas, not wealthy or flush with venture capital. You've started a business, and now you need to tell the world.
Publisher: MarketingAngel.com     Author: Kimberly L. McCall   

Making Trade Shows Work for Your Small Business - Working online has been a boon for the home business person. But there are times when the home entrepreneur may crave a little one-on-one interaction with her customers. That's when she should consider taking her act on the road... to a trade show.
Publisher: Power HomeBiz Guides     Author: Donna Schwartz Mills   

Managing Your Lead Qualification Process Effectively - Everyone knows that your business needs customers to survive. But where do you find customers? Here are some tips to help you generate leads, find your customers, and keep them.
Publisher: Power HomeBiz Guides     Author: Sebastian Pistritto   

Marketing For Small Business - An Overview - Small Business success is based on the ability to build a growing body of satisfied customers. Modern marketing programs are built around the "marketing concept" and performance.
Publisher: U.S. Small Business Administration     Author: Brock, Cox, Stafford, Palmer   

Marketing Is A Matter Of Choice - It is my experience that Marketing is the most misunderstood and consequently misused tool of any business-particularly the small business.
Publisher: The Small Business Journal     Author: John Jantsch   

Marketing Mix Management - The successful business enterprise will flourish through the aggressive and pre-planned execution of a complete "Marketing Mix" strategy in approaching revenues.This article examines the roles of the various components of the marketing mix and their management.
Publisher: MarcommWise.com     Author: Peter Grant   

Marketing to Today's Distracted Consumer - Overview and analysis of how difficult it is to reach today's oeverwhelmed customers and what companies can do to overcome the barriers to entry.
Publisher: Intelective Communications, Inc.     Author: Lee Traupel   

Mastering The Follow On Sale - Do you know there are companies out there are making more money selling follow ons to existing products that they do selling new products? Learn How to master the follow on sale in this informative article.
Publisher: link-promote.com     Author: Tony L. Callahan   

Membership Marketing: Turning Occasional Buyers Into Loyal Customers - If you need a constant steady stream of revenues while conserving your limited resources, your business may benefit from establishing a membership program. Explore what membership marketing can do for your business.
Publisher: Power HomeBiz Guides     Author: David Frey