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SOHO and Small Business : Marketing

  • Create the Buzz for Your Business - Word of mouth is one of the most effective and low-cost marketing strategies around. Yet few home business entrepreneurs know how it works and how to use it.
    Publisher: Power HomeBiz Guides     Author: Steve Ma. Reyna   

  • Cultivate Effective Strategic Alliances - Here are some tips that would enable small business entrepreneurs involved in alliances to leverage those relationships for maximum advantage.
    Publisher: Power HomeBiz Guides     Author: Isabel M. Isidro   

  • Details Count in Direct Mail Promotions - There is no exact winning formula in direct mailing. Experiment with various approaches, to see what works and what doesn't work for you.
    Publisher: Power HomeBiz Guides     Author: Isabel M. Isidro   

  • Developing a Winning Ecommerce Strategy - Article on how to develop a winning Ecommerce strategy in the post bubble economy.
    Publisher: Intelective Communications, Inc.     Author: Lee Traupel   

  • Direct Mail Services - Some may deride it as "junk" mail, but guess what? Direct mail works. However, sending out large direct mailings can be a time-consuming process.
    Publisher:     Author: Mie-Yun Lee   

  • Do You Know Your Competitors? - Knowing your competitors is a key ingredient of your market strategy. Here are some questions to help you get to know "the other guys".
    Publisher: Power HomeBiz Guides     Author: Isabel Isidro   

  • Encourage Sales With Good Site Design - Too many e-commerce businesses are hindered by poor Web site design. Here’s how to avoid this on your site.
    Publisher:     Author: Lee Traupel   

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