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SOHO and Small Business : Marketing

  • 10 Tips To Overcome Your Fear Of Selling - Turn your fear of selling into excitement about sharing your product or service. Explore ten tips to help you overcome your fears!
    Publisher: Sales And Marketing     Author: Dr. Rachna D. Jain   

  • 10 Ways To Get Your Share of the Mature Market - The 50+ population controls more than $7 trillion in wealth and is responsible for 50% of all discretionary spending. Are you ready to tap this market?
    Publisher: Power HomeBiz Guides     Author: Joanne Fritz   

  • A Niche Can Make You Rich - Do you market to just about anybody who might want to buy what you sell? If so, you miss out on a dynamic that multiplies profits when you market only to chiropractors, pet stores, adoptive parents or real-estate office managers.
    Publisher:     Author: Marcia Yudkin   

  • Advertising - Advertising is critical to the success of any small business. Learn how you can effectively advertise your products and services.
    Publisher: U.S. Small Business Administration     Author: Edmond A. Bruneau   

  • All about market segmentation for marketing - Market segmentation is an undeniable tool to conduct a major revision of your distribution network or to prepare strategic marketing plans for specific targeting.
    Publisher: Optima     Author: Stone deSouza   

  • An Analysis of A Winning Sales Letter - Many people say they can spot a good letter when they see it, but the problem is when it comes down to writing one, they simply freeze up. That's why I want to take you behind the scenes of a successful sales letter I wrote and illustrate the thinking that goes into writing a killer letter that generated a healthy 3810% ROI...
    Publisher: Surefire Marketing, Inc.     Author: Yanik Silver   

  • Baby Boomers’ New Leaf Means New Business Strategies - To protect their competitive position in the marketplace, companies need to incorporate future indicators of boomer spending into marketing projections, rather than focus on historical data.
    Publisher:     Author: Shari Caudron   

  • Become a Star on Someone Else’s Site - Imagine getting free web space to promote yourself on a site someone else is paying to attract visitors to. Sound like a fantasy? It's a reality for many people. And it can be for you, too.
    Publisher:     Author: Marcia Yudkin   

  • Book Summary: Secrets Of Word-Of-Mouth Marketing - Word-of-mouth marketing is the most powerful and persuasive weapon you can use, and it won’t cost you anything!
    Publisher: Regine P. Azurin     Author: Regine P. Azurin and Yvette Pantilla   

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