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Marketing and Sales : Viral Marketing

  • The Six Simple Principles of Viral Marketing - I admit it. The term "viral marketing" is offensive. Call yourself a Viral Marketer and people will take two steps back. I would. "Do they have a vaccine for that yet?" you wonder.
    Publisher:     Author: Ralph Wilson   

  • The Virus of Marketing - When it comes to getting a message out with little time, minimal budgets, and maximum effect, nothing on earth beats a virus.
    Publisher: Fast Company     Author: Steve Jurvetson   

  • Turning Customers Into a Sales Force - Good products can spread online with a speed only seen before in the biological world, so viral marketing can yield big rewards. Just ask Hotmail, with the fastest-growing subscriber base in history.
    Publisher: Business 2.0     Author: Steve Jurvetson   

  • Viral Game Garners 300% Response Increase - To cut through the noise directed at the IT professional—it’s target consumer—VERADO teamed with Carat Interactive & Intrapromote to communicate through a fun activity.
    Publisher:     Author:   

  • Viral Marketing 101 – Getting Started - According to Jupiter Communications, word of mouth compels 57 percent of consumers to visit Web sites.
    Publisher:     Author: Kristine Schweinsberg   

  • Viral Marketing 101: Creating the Message - There has been a glut of articles about the marketing implementation method of viral marketing, both online and in trade journals. But I’ve discovered that many of these articles, for whatever reason, do not explain or reveal basic steps in creating an effective, cost-efficient viral campaign.
    Publisher:     Author: Kristine Schweinsberg   

  • Viral Marketing 102: The Delivery - I believe the best way to optimize your viral campaign is by integrating a traditional grassroots effort with a street marketing event.
    Publisher:     Author: Kristine Schweinsberg   

  • Viral Marketing Doesn’t Have to be Complicated - For e-publishers, file-sharing not only increases usage and strengthens loyalty, but acts as a powerful viral marketing tool as well.
    Publisher:     Author: Matt McAllister   

  • Viral Marketing With Incentives - We all understand the value of an incentive program in driving sales or other conversions. And we know how well viral marketing works online. Want to make a campaign rock? Give your incentive-based marketing efforts a viral twist.
    Publisher:     Author: Adam Posman   

  • Viral Marketing: Pitfall or Windfall? - In truth, viral marketing is nothing new. It's simply a form of motivated word of mouth that works offline as well as online. You encourage your customers to do the legwork for you by motivating them.
    Publisher:     Author: Kim Brooks   

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