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Marketing and Sales : Viral Marketing
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Author: Ralph Wilson
The Virus of Marketing
- When it comes to getting a message out with little time, minimal budgets, and maximum effect, nothing on earth beats a virus.
Publisher: Fast Company
Author: Steve Jurvetson
Turning Customers Into a Sales Force
- Good products can spread online with a speed only seen before in the biological world, so viral marketing can yield big rewards. Just ask Hotmail, with the fastest-growing subscriber base in history.
Publisher: Business 2.0
Author: Steve Jurvetson
Viral Marketing 101: Creating the Message
- There has been a glut of articles about the marketing implementation method of viral marketing, both online and in trade journals. But I’ve discovered that many of these articles, for whatever reason, do not explain or reveal basic steps in creating an effective, cost-efficient viral campaign.
Publisher: Digitrends.net
Author: Kristine Schweinsberg
Viral Marketing Doesn’t Have to be Complicated
- For e-publishers, file-sharing not only increases usage and strengthens loyalty, but acts as a powerful viral marketing tool as well.
Publisher: Digitrends.net
Author: Matt McAllister
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