New Realities for E-Mail Marketing - Overview article on evolving e-mail marketing processes with recommendations alternative strategies.
Publisher: Intelective Communications, Inc.     Author: Lee Traupel   

Opting for Results - "Permission marketing" is the buzzword for the politically correct way to manage your customer relationships today. It means you must have consent before you email anything to anybody.
Publisher: ClickZ.com     Author: Bryan Eisenberg   

Permission E-mail Marketing vs. Spamming - Learn the legal risks of sending unsolicited commercial e-mail.
Publisher: Digitrends.net     Author: Linda A. Goldstein   

Permission is Not Simply Transferable - After speaking with many marketers in the e-mail marketing arena and from dealing with our clients, there are many people still having difficulty grasping the fact that e-mail marketing is not simply "direct marketing via e-mail."
Publisher: Optinnews.com     Author: Stuart Hanson   

Powerful Email Marketing to Sell and Retain Small Business Customers - This inspirational Case Study reveals how a small software company uses email to start profitable one-to-one relationships with tens of thousands of customers and sales prospects.
Publisher: MarketingSherpa.com     Author: MarketingSherpa.com   

Preparing and Planning a Sales Strategy - Kate shows you how to build a successful advertising business for your email newsletter.
Publisher: EzineUniversity     Author: Kate Schultz   

Profit-Making Ezine Predictions for 2002 - Mani looks deep into his crystal ball and predicts the evolution of the ezine industry over the coming months. Get a head start on epublishing in 2002!
Publisher: SitePoint     Author: Mani Sivasubramanian   

Publishers: Stop AOL, Hotmail & Yahoo from Putting Newsletters into Bulk Mail Folders - Even big-name newsletter publishers, such as NUA and Lockergnome, have been hurt when Yahoo and other email systems put their issues in "bulk" mailboxes instead of subscribers' regular email boxes.
Publisher: ContentBiz.com     Author: ContentBiz.com   

Seattle Lab Raises Sales 44% by Email Marketing to IT Professionals - Like many high tech firms, Seattle Lab used to be run by engineers. Which meant that the Lab's marketing was pretty much non-existent.
Publisher: MarketingSherpa.com     Author: Anne Holland   

Secrets of eMail Marketing - The secrets of successful email marketing campaigns are revealed: permission, personalization, and no spam.
Publisher: eMage eMarketing     Author: Secrets of eMail Marketing