Deconstructing Advertising: What Your Competitor's Ads Can Tell You About Their Strategy - Want to know what demographics your competitors are targeting, and whre they may be headed? Analyze the ads!
Publisher: Competitive Intelligence Magazine     Author: Cherry Britton   

Developing a World-Class CI Program in Telecoms - Given the liberalization of telecom markets, the proliferation of new entrants, and the overall acceleration of the industry, telecom providers from around the world are taking a careful look at their competitive intelligence (CI) capabilities.
Publisher: Competitive Intelligence Review     Author: Stephane Marceau and Kenneth Sawka   

Doing Business Globally? Focus CI on Suppliers! - It's imperative to conduct due diligence on potential suppliers -- and your supplier's suppliers.
Publisher: Competitive Intelligence Magazine     Author: Kevyn Kennedy   

Elements of Effective Market Research - Marketing research is a very important step in the evolution of your business. Without research, you have no basis on which to answer even the most basic questions; questions that you must answer if you truly desire to successfully market your product or service.
Publisher: Power HomeBiz Guides     Author: Wild Bill Montgomery   

Front-Line CI: Actionable Intelligence for the Business Infantry - Competitgor-savvy "troops" in the field are a company's best defense -- and offense.
Publisher: Competitive Intelligence Magazine     Author: Laurence A. Carr   

Getting Inside Your Competitor's Head: A Roadmap for Understanding Goals and Assumptions - Knowing what drives the competition can keep your company from taking a wrong turn.
Publisher: Competitive Intelligence Magazine     Author: Douglas House   

Give Me Visibility! - Amid an information overload, decision makers need solutions that cut through the fog.
Publisher: IntelligentEnterprise.com     Author: David Stodder   

Hidden Treasure - How to unearth millions of dollars in market intelligence buried in online discussion groups.
Publisher: Business 2.0     Author: David Orenstein   

Information Analysis Techniques for the Competitive Intelligence Process - In this paper the authors discuss useful techniques for information analysis in the competitive intelligence process.
Publisher: Competitive Intelligence Review     Author: Marin-Llanes, Carro-Cartaya, and Espin-Andrade   

Intelligence Software: Reality or Still Virtual Reality? - A status report on how CI software packages meet user needs -- or don't -- throughout the Intelligence Cycle.
Publisher: Fuld & Company     Author: Leonard Fuld