Build Your Company Identity When Choosing a Name - Careful consideration should be made when choosing a name for your company. Studies of mergers and acquisitions claim that as much as 70 percent of the value lies in the trade or brand names.
Publisher: The Small Business Journal     Author: Jacques Marchand   

Built to Flip - I developed our business model on the idea of creating an enduring, great company -- just as you taught us to do at Stanford -- and the VCs looked at me as if I were crazy. Then one of them pointed his finger at me and said, 'We're not interested in enduring, great companies.
Publisher: Fast Company     Author: Jim Collins   

Built to Flip - Where Do You Come Down? - Has Built to Flip overthrown Built to Last? Should it? Fast Company asked five commentators to tell us where they come down on those questions -- and to offer strong opinions that will spark debate.
Publisher: Fast Company     Author: Fast Company   

Built to Scale - The leaders of Netigy are wrestling with a make-or-break question that's been the downfall of many promising startups: How do you get big in a big hurry? The answer: act like you already are.
Publisher: Fast Company     Author: Chuck Salter   

Business 101 - Help your new business make the grade by taking an entrepreneurship class.
Publisher: Business Start-Ups Online     Author: Bob Graham   

Business Models: Cautionary tales - In the volatile new economy, responding to market changes with the wrong business model can be fatal. But it happens all the time. Here are 10 traps to avoid.
Publisher: Accenture     Author: Jane C. Linder and Susan Cantrell   

Buyer, Beware - Considering a work-at-home opportunity? Make sure you proceed with caution.
Publisher: Business Start-Ups Online     Author: Carla Goodman   

Can C.K. Prahalad Pass the Test? - One of the business world's most influential professors and consultants has invested millions of dollars of his own money to put himself to the test. Can he build a company around the principles that he has been teaching other high-powered leaders? And can he possibly change the world in the process?
Publisher: Fast Company     Author: Jennifer Reingold   

Checklist for Starting a Small Business - Thinking of becoming a new business owner? Read our checklist first ... it may mean your success or failure.
Publisher: Power HomeBiz Guides     Author: Isabel Isidro   

Choosing an LLC Structure for Your Business - As soon as you cross the line from dreaming of owning a business to becoming an entrepreneur, your first step is to establish your business in the eye of the law. The Limited Liability Corporation (LLC) is an alternative form of business ownership.
Publisher: Power HomeBiz Guides     Author: George Rodriguez